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choctaw casino kingston okBut Caesars harnessed onto the power of virtual reality to really sell a city.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.Zombie Survival is just one of the immersive VR experiences at Las Vegas’ first ever free-roaming multi-player VR arena, which opened in September at MGM’s palace of millennial skill-gaming, LEVEL UP.chukchansi casino free play(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.But Caesars harnessed onto the power of virtual reality to really sell a city.intertops casino australia hard rock casino locations in usacasino near me in paThat was the conundrum now faced by Sin City’s marketing gurus.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.Las Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.free slots zeus 2“It would be completely insensitive to go out with a sort of carefree, have fun, let loose kind of message,” R&R Partners CEO Billy Vassiliadis told the Las Vegas Review Journal about the LVCVA campaign.“Together we are one, together we rise, together we shine,” was the message superimposed over an image of the Strip, before the spot cut away to the MGM logo.MGM’s Show followed shortly afterwards, deemed “too festive” in the aftermath of the tragedy.borgata online casino nj login online slots for real cashno deposit casino bonus slots of vegas”Expect many more compelling and creative experiences in the coming years from casino companies as this exciting new technology develops.But it took MGM just two weeks to cobble together its own #VegasStrong TV ad spot, narrated by Andre Agassi.agedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.Because if it ain’t broke, why fix it?But Caesars harnessed onto the power of virtual reality to really sell a city.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),is the black bear casino buffet open and other well-known events with which the company clearly wished to be associated.ip casino spa club player casino bonus |