2025.09.17
cool cat casino online playBut Caesars harnessed onto the power of virtual reality to really sell a city.That was the conundrum now faced by Sin City’s marketing gurus.#VegasStrongFor most, the answer was, you don’t.seven feathers casino rv resortWhat Happens Here, Continues to Air HereThe iconic slogan, “What happens here, stays here” was back on our screens in a new TV spot, and translated into three different languages in a bid to capture a wider global audience.You can’t market “adult fun” reverentially.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.free casino slots mayan chief golden spike casino las vegasharrah s cherokee resort and casinoSuddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.“It would be completely insensitive to go out with a sort of carefree, have fun, let loose kind of message,” R&R Partners CEO Billy Vassiliadis told the Las Vegas Review Journal about the LVCVA campaign.“Together we are one, together we rise, together we shine,” was the message superimposed over an image of the Strip, before the spot cut away to the MGM logo.las atlantis casino askgamblersBecause if it ain’t broke, why fix it?But it took MGM just two weeks to cobble together its own #VegasStrong TV ad spot, narrated by Andre Agassi.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who loved the city offered support.7 riches online casino south africa lucky tiger casino gamesis island resort and casino openBut how do you market a city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who loved the city offered support.“Together we are one, together we rise, together we shine,” was the message superimposed over an image of the Strip, before the spot cut away to the MGM logo.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.Because if it ain’t broke, why fix it?#VegasStrongFor most, the answer was, you don’t.valley forge casino hours black oak casino lodging |