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harrah s cherokee casino murphyHarvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.Its VR experience at the Linq allows you to soar like an eagle above the “architectural wonders” of Las Vegas, or tightrope walk from one hotel tower to another “confronting your fear of heights without ever leaving the ground.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who loved the city offered support.peppermill casino events“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),colorado casino table games update and other well-known events with which the company clearly wished to be associated.Meanwhile, MGM’s Welcome to the Show ad-opic was a yawning, clichéd, and very pleased-with-itself social media and TV campaign, hellbent on asserting the company’s perception of itself as an entertainment giant.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.roulette casino vert b spot casino reviewsborgata casino mapYou can’t market “adult fun” reverentially.MGM’s Show followed shortly afterwards, deemed “too festive” in the aftermath of the tragedy.You can’t market “adult fun” reverentially.riverwind casino jackpot winnersBut how do you market a city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?What Happens Here, Continues to Air HereThe iconic slogan, “What happens here, stays here” was back on our screens in a new TV spot, and translated into three different languages in a bid to capture a wider global audience.“Together we are one, together we rise, together we shine,” was the message superimposed over an image of the Strip, before the spot cut away to the MGM logo.doubledown casino jetons gratuits free slot game lock it linkencore casino youtubeBecause if it ain’t broke, why fix it?But Caesars harnessed onto the power of virtual reality to really sell a city.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.That was the conundrum now faced by Sin City’s marketing gurus.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who loved the city offered support.scarlet pearl casino employees is coushatta casino smoke free |