2025.11.09
las atlantis casino appHoping to lure more millennials and ultimately to bounce back from one of the worst tragedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.But Caesars harnessed onto the power of virtual reality to really sell a city.Because if it ain’t broke, why fix it?phone number of san manuel casinoThat was the conundrum now faced by Sin City’s marketing gurus.More likely, the “holy sh*t” business suddenly took on a dark meaning that was never intended, but that would forever be echoed after the Mandalay Bay shootout that took the lives on 58 and injured more than 500.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who harrah s casino biloxi ms black lotus casino promocoushatta casino open(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.Zombie Survival is just one of the immersive VR experiences at Las Vegas’ first ever free-roaming multi-player VR arena, which opened in September at MGM’s palace of millennial skill-gaming, LEVEL UP.Las Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.black hawk casino limitsMeanwhile, MGM’s Welcome to the Show ad-opic was a yawning, clichéd, and very pleased-with-itself social media and TV campaign, hellbent on asserting the company’s perception of itsefour winds casino michiganlf as an entertainment giant.But how do you market afour winds casino michigan city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who 4crowns casino no deposit bonus codes gold coast casino loginviejas casino gamesLas Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.Instead, it was a time to pause and reflect, before this resilient city and its people decided to get the party started again.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable), and other well-known events with which the company clearly wished to be associated.Because if it ain’t broke, why fix it?The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.“It would be completely insensitive to go out with a sort of carefree, have fun, let loose kind of message,” R&R Partners CEO Billy Vassiliadis told the Las Vegas Review Journal about the LVCVA campaign.free online slots vegas world winstar world casino prices |