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twin river casino openBut Caesars harnessed onto the power of virtual reality to really sell a city.That was the conundrum now faced by Sin City’s marketing gurus.Because if it ain’t broke, why fix it?caesar casino apkIt barely mentioned gambling.You can’t market “adult fun” reverentially.Hoping to lure more millennials and ultimately to bounce back from one of the worst tragedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.golden nugget casino stock four winds casino watervlietblack hawk casinos open nowBecause if it ain’t broke, why fix it?Harvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.#VegasStrongFor most, the answer was, you don’t.thunder valley casino concert venue“We are not in the hotel business, we are in the holy sh*t business,” it claimed.But Caesars harnessed onto the power of virtual reality to really sell a city.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.island view casino table games fanduel casino or fetchwild diamond casino“We are not in the hotel business, we are in the holy sh*t business,” it claimed.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.Its VR experience at the Linq allows you to soar like an eagle above the “architectural wonders” of Las Vegas, or tightrope walk from one hotel tower to another “confronting your fear of heights without ever leaving the ground.Sharknado LiveMore traditional Vegas shows continued to be a big draw, but there was also talk of a new genre of entertainment, such as Sharknado Live, a musical send-up of the hammy sci-fi series which is set to open at a yet-unnamed Caesars property sometime in 2018.Meanwhile, MGM’s Welcome to the Show ad-opic was a yawning, clichéd, and very pleased-with-itself social media and TV campaign, hellbent on asserting the company’s perception of itsefree slot games in vegaslf as an entertainment giant.It barely mentioned gambling.tropicana expreb hotel casino laughlin poker casino stars |