golden palace casino mouchinBut Caesars harnessed onto the power of virtual reality to really sell a city.Las Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.hard rock casino in tahoeIt barely mentioned gambling. this year, Adelson left the building, after he learned that Davis and Clark County had reached a lease agreement without his involvement.Hoping to lure more millennials and ultimately to bounce back from one of the worst tragedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.pa borgata casino

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thunder valley casino in sacramentoWhat Happens Here, Continues to Air HereThe iconic slogan, “What happens here, stays here” was back on our screens in a new TV spot, and translated into three different languages in a bid to capture a wider global audience.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.harrah s cherokee casino restaurantsSuddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.club player casino redeem coupon

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draftkings casino reviewThe city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.What Happens Here, Continues to Air HereThe iconic slogan, “What happens here, stays here” was back on our screens in a new TV spot, and translated into three different languages in a bid to capture a wider global audience.Sharknado LiveMore traditional Vegas shows continued to be a big draw, but there was also talk of a new genre of entertainment, such as Sharknado Live, a musical send-up of the hammy sci-fi series which is set to open at a yet-unnamed Caesars property sometime in 2018.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.“We are not in the hotel business, we are in the holy sh*t business,” it claimed.table games at island view casino