table games at empire casinoBut Caesars harnessed onto the power of virtual reality to really sell a city.That was the conundrum now faced by Sin City’s marketing gurus.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.encore casino newsBut for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),is the black bear casino buffet open and other well-known events with which the company clearly wished to be associated.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.wild casino rtp

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chumba casino ageMore likely, the “holy sh*t” business suddenly took on a dark meaning that was never intended, but that would forever be echoed after the Mandalay Bay shootout that took the lives on 58 and injured more than 500.MGM’s Show followed shortly afterwards, deemed “too festive” in the aftermath of the tragedy.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),is the black bear casino buffet open and other well-known events with which the company clearly wished to be associated.casino near me with hotelThe city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.Las Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.who owns the bellagio hotel and casino

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