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casino f bThat was the conundrum now faced by Sin City’s marketing gurus.But Caesars harnessed onto the power of virtual reality to really sell a city.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.pechanga casino news“We are not in the hotel business, we are in the holy sh*t business,” it claimed.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.”Expect many more compelling and crefree slot games in vegasative experiences in the coming years from casino companies as this exciting new technology develops.desert diamond casino west valley jobs casino 400 welcome bonusseven feathers casino bingoThe city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.mgm grand las vegas slotsInstead, it was a time to pause and reflect, before this resilient city and its people decided to get the party started again.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable), and other well-known events with which the company clearly wished to be associated.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who double down casino events palace station casino henderson nvbig dollar casino no deposit codes 2021That was the conundrum now faced by Sin City’s marketing gurus.“We are not in the hotel business, we are in the holy sh*t business,” it claimed.Harvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.Because if it ain’t broke, why fix it?But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.foxwoods resort casino hotel deals four winds casino eb |