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2025.10.31
 slot casino 111The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.It barely mentioned gambling.But Caesars harnessed onto the power of virtual reality to really sell a city.free casino slot machine to playLas Vegas’ typically brash marketing was replaced by a grassroots swell of support on social media in the wake of the worst mass shooting in modern American history.“We are not in the hotel business, we are in the holy sh*t business,” it claimed.Instead, it was a time to pause and reflect, before this resilient city and its peoplis the black bear casino buffet opene decided to get the party started again.island view casino win lob statement free slots kenopechanga casino reviews“We are not in the hotel business, we are in the holy sh*t business,” it claimed.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),is the black bear casino buffet open and other well-known events with which the company clearly wished to be associated.“Together we are one, together we rise, together we shine,” was the message superimposed over an image of the Strip, before the spot cut away to the MGM logo.lake tahoe vs reno casinosWhat Happens Here, Continues to Air HereThe iconic slogan, “What happens here, stays here” was back on our screens in a new TV spot, and translated into three different languages in a bid to capture a wider global audience.You can’t market “adult fun” reverentially.It barely mentioned gambling.free slots 20 super hot zynga slot casino gamesfirekeepers casino sportsbookHarvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.But Caesars harnessed onto the power of virtual reality to really sell a city.You can’t market “adult fun” reverentially.That was the conundrum now faced by Sin City’s marketing gurus.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.vacation rentals near chinook winds casino wild horse pab casino arizona |