2025.09.15
roulette casino montrealYou can’t market “adult fun” reverentially.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.gold coast casino ownerHarvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.Its VR experience at the Linq allows you to soar like an eagle above the “architectural wonders” of Las Vegas, or tightrope walk from one hotel tower to another “confronting your fear of heights without ever leaving the ground.pechanga casino fireworks 2021 desert diamond casino west valley reviewsintertops casino redditSharknado LiveMore traditional Vegas shows continued to be a big draw, but there was also talk of a new genre of entertainment, such as Sharknado Live, a musical send-up of the hammy sci-fi series which is set to open at a yet-unnamed Caesars property somis the black bear casino buffet openetime in 2018.But how do you market a city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?#VegasStrongFor most, the answer was, you don’t.riverwind casino wild card sign upBut it took MGM just two weeks to cobble together its own #VegasStrong TV ad spot, narrated by Andre Agassi.Harvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.river spirit casino security wild casino online reviewsadmiral casino northamptonBut how do you market a city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.“We invented MGM to entertain the human race, to blow the mind of all mankind,” it added, even more preposterously, as it showed shots of real Roman coliseums, Viennese waltzes (that one was inexplicable),is the black bear casino buffet open and other well-known events with which the company clearly wished to be associated.Instead, it was a time to pause and reflect, before this resilient city and its peoplis the black bear casino buffet opene decided to get the party started again.It barely mentioned gambling.sycuan casino bus turtle creek casino traverse |