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new orleans boomtown casinoSharknado LiveMore traditional Vegas shows continued to be a big draw, but there was also talk of a new genre of entertainment, such as Sharknado Live, a musical send-up of the hammy sci-fi series which is set to open at a yet-unnamed Caesars property sometime in 2018.You can’t market “adult fun” reverentially.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.las atlantis casino reviews redditMGM’s Show followed shortly afterwards, deemed “too festive” in the aftermath of the tragedy.You can’t market “adult fun” reverentially.(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.encore casino opening date casinos lake tahoe nvonline casino mit pokerThe city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.But how do you market afree slot games in vegas city so famous for being brash and glitzy and fun as it faces the most somber moment in its history?The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.online casino games real money“It would be completely insensitive to go out with a sort of carefree, have fun, let loose kind of message,” R&R Partners CEO Billy Vassiliadis told the Las Vegas Review Journal about the LVCVA campaign.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who Hoping to lure more millennials and ultimately to bounce back from one of the worst tragedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.turn 2 bar hollywood casino fanduel casino loyalty programsoaring eagle casino bus tripsSuddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.It was a changing year in 2017, as Dr.MGM’s Show followed shortly afterwards, deemed “too festive” in the aftermath of the tragedy.Because if it ain’t broke, why fix it?But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.Instead, it was a time to pause and reflect, before this resilient city and its people decided to get the party started again.palace station casino hotel online gambling states |