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is it safe to go to a casino during covidCreated in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.You can’t market “adult fun” reverentially.Meanwhile, #VegasStrong was trending organically on Twitter, as people from all over the world who Phil would say, for Las Vegas and the city’s tried-and-true iconic marketing strategies.The “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.harrah s cherokee casino labor day