valley forge casino layoffsHoping to lure more millennials and ultimately to bounce back from one of the worst tragedies since the MGM fire in 1981 that killed 85 people, Sin City finished out the year still grappling with this Brave New World.“We are not in the hotel business, we are in the holy sh*t business,” it claimed.It barely mentioned gambling.bovada casino online usaSharknado LiveMore traditional Vegas shows continued to be a big draw, but there was also talk of a new genre of entertainment, such as Sharknado Live, a musical send-up of the hammy sci-fi series which is set to open at a yet-unnamed Caesars property sometime in 2018.”Expect many more compelling and credesert diamond casino and hotelative experiences in the coming years from casino companies as this exciting new technology develops.”Expect many more compelling and credesert diamond casino and hotelative experiences in the coming years from casino companies as this exciting new technology develops.nearest casino from dallas tx

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firekeepers casino water park(Image: John Locher/Associated Press)Virtual Reality ImmersionWhile the first commercially available virtual reality (VR) headsets were released mid-2016, with a slower than expected uptake, it was only this year that the marketing power of the medium truly began to be realised.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways. this year, Adelson left the building, after he learned that Davis and Clark County had reached a lease agreement without his involvement.red stag casino cashierBut Caesars harnessed onto the power of virtual reality to really sell a city.You can’t market “adult fun” reverentially.But for all this new-fangled tech and talk of embracing the future and attracting millennials through arcade-style gaming and non-gaming amenities, the Las Vegas Convention and Visitors Authority (LVCVA) reverted to a tried-and-tested classic when it came to its overall marketing campaign in 2017.new desert diamond casino

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las viejas casino reopeningThe “What Happens Here” campaign has been one of the most successful advertising pushes of all time, encapsulating perfectly the city’s promise of escapism and boundless adult freedom.Harvest Festival HorrorBut on October 1, 2017, within 30 minutes of the worst mass shooting in modern American history, the LVCVA the campaign was pulled indefinitely.“It would be completely insensitive to go out with a sort of carefree, have fun, let loose kind of message,” R&R Partners CEO Billy Vassiliadis told the Las Vegas Review Journal about the LVCVA campaign.The city’s first responders’ speedy and selfless commitment to getting victims to care was broadcast everywhere, and a softer, more human face became indelibly etched on the Las Vegas Strip’s previously daunting facade.Suddenly, not only was Vegas under the spotlight, it was under it in both newly horrible and glorious ways.Created in 2003 by ad agency R&R Partners, it has inspired movies like The Hangover and What Happens in Vegas, which have helped to propel it into the pop culture vernacular.drake casino no deposit codes